What is the pow-her of women at dealerships?
Women buy 54% of new cars in the United States, however they influence up to 80% of the purchases. We request 65% of the mechanical service work done at dealerships; all of this amounts to $200 billion dollars worth of purchasing pow-her.

Are you the chief decision maker of your home? As most of us are, be sure to deal and do business with, or refer friends and family, to certified women-friendly dealers

Some would call this pandering